Sony 3D – Two Worlds ft. Leonard Cohen
(directed by Arev Manoukian – produced by Spy3D)
Spy Films and director Arev Manoukian produce global campaign for Sony.
UK based agency Grey London approached Arev to collaborate on this 3D cinematic spot after watching short film, Nuit Blanche. ECD Nils Leonard already had Leonard Cohen’s poem That’s What I Heard You Say in mind, and needed to find a visual component that was just as poignant and influential. According to Nils, “Nuit Blanche… really just captured a unique, powerful romance that I hadn’t seen before,” which he felt would do justice to Cohen’s words.
Two Worlds captures an emotion so powerful between two people that the physical world no longer matters. Thus came the challenge of showing how 3D can really make an audience feel something, not merely creating an elaborate spectacle of flying cars and debris.
Spy3D and exclusive partner 3DCC worked alongside Arev Manoukian to ensure a proper stereoscopic 3D production. In-house stereographer Bill Reeves noted that the most memorable challenge was that Two-Worlds had purely CG elements. “The biggest task being positioning the live actors and all the action in correct stereoscopic parallax values that would make sense when you start to layer elements together and build the scene around the talent… that’s where the biggest challenge was… just the position of subjects.”
Leonard Cohen’s words brought a human, raw emotion to the film. Cohen was drawn to the project due to its level of beauty and romance. Paired with the breathtaking musical composition by Clint Mansell (Black Swan, Requiem for a Dream), a notion of power was given to the epic digital landscape. The music carried the words in a poetic fashion, which really brought audio and video together seamlessly.
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